Even though you send emails in bulk, it doesn’t mean your message has to be impersonal. This video illustrates how you personalize your MailChimp campaigns using merge tags.
Merge tags pull from the data you gather on your MailChimp signup forms, such as first names, last names, email address, etc.
Watch this video to see how you can add merge tags to:
- “To:” field
- Body of your email
- Subject line
Additional Resources
- Getting Started with Merge Tags | MailChimp
- Super Simple Strategy to Jumpstart Consistent Content Checklist
- How to Create Simple MailChimp Campaigns | Step-by-Step Checklist