In today’s digital age, there is no denying that content marketing is an important form of marketing. Despite the many new ways of reaching audiences, content marketing remains an effective…
Category: Content Management
Should Your Business Use Content Marketing?
I have few regrets in life, but one thing I do wish I had started sooner in my business is content marketing. . When I first opened Scrivener Solutions as…
Get Better Results From Your Networking
When you are out there networking and meeting new people and making connections, you are laying the foundation for growing your business. Meeting people is a wonderful thing. It provides…
It’s Meaningful Relationships That Make It Worth While
Through my journey of opening and running Scrivener Solutions, I have discovered there’s a better way of marketing than always “hustling” for business. For me, the most effective way to…
Why Writing is Important
I never, ever thought I would be doing so much writing, designing, and formatting of publications whether it is for a blog, newsletter or customer correspondence. I was the kid…
You Must Do This To Grow Your Business!
Providing valuable information is such a powerful tool to have in your marketing toolbox. You’ve probably heard it before, and I’m most certain that you’ll hear it again—writing helps you…
Really? Could It Mean That Much?
How often do you send a note in the mail? I’m not talking about email. I’m talking about using the good old fashioned United States Postal Service. During my travels…
Does Consistency Really Matter?
Recently I learned a lesson with consistency and how it is, in fact, important and even appreciated. I do a little 2-page newsletter for my weekly networking group. I’ve been…
A Lesson From Tortoise And Hare
You know the old story of Tortoise and Hare, right? Rambunctious Hare was always tormenting Tortoise. Then one day, tired of Hare’s boastful ways, Tortoise challenges him to a race….
Three Simple Words To Instantly Boost Your Customer’s Experience
Do you hear the difference between: “Not a problem” and “It’s my pleasure”? I never really gave it much thought until I came across an article several weeks ago describing…